Fashion is focused on social identification, also it’s essential for brands to demonstrate characteristics that consumers wish to ascribe to on their own:

Fashion is focused on social identification, also it’s essential for brands to demonstrate characteristics that consumers wish to ascribe to on their own: Things such as authenticity, quality, and cool. This splash page for footwear brand Greats (built by INSIDE) does a job that is beautiful of through design while nevertheless driving people to transform….

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